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05. The Smell Isn’t On The Listing
This week, someone asked me what it’s like to live in my estate. I gave her my honest review. She listened carefully, then told me she had heard the complete opposite from someone else. She was polite about it, genuinely considering both accounts. Yet, the conversation lingered in my mind, much like certain small things that carry deeper meanings. Because here is what nobody tells you when you are researching where to live in Lagos. There is a house just outside my estate. It
Adetobi L.
Mar 215 min read


01. The Iroko Strategy
Nine years ago I entered what I now call my “shut up and build” phase. Long before Covid, I had already begun withdrawing from most social circles. I stopped talking about what I was building and started working quietly instead. Someone once told me something that stayed with me. If a man plants an iroko tree in his backyard, the day will come when you will finally notice it. And by then, it will be too late to cut it down. Majestic Iroko tree stretches skyward with the sun'
Adetobi L.
Feb 282 min read
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